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Buckley Jewellery to open new store in London Heathrow airport

Published 27 August 2013

Buckley Jewellery, a UK-based manufacturer of high street costume and fashion jewellery, is all set to launch new pop-up shop in London Heathrow airport terminal one on 1 October 2013.

The store will feature Buckley's three brands: Buckley London, Attwood and Sawyer, both fashion costume jewellery brands and Bouton jewellery.

The store also features an interactive photo-call area with an ornate frame suspended from the ceiling where the customers can try on various fashionable props and jewellery.

Bouton brand director Sam McDermid told dfnionline that through the company wanted to connect with our consumers and create a fun, social buying experience that goes beyond just the till point.

"The photo booth will be a way for customers to linger in a bejewelled environment and connect with the brand through social media," McDermid added.

Founded in 1989, Buckley Jewellery is available worldwide, currently from 60 airport locations and inflight on over 125 airlines.