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Gerzon to introduce Paul Frank at TFWA World Exhibition in Cannes

Published 15 September 2010

Dutch supplier Gerzon Duty Free would introduce the Paul Frank brand to the travel-retail channel at the TFWA World Exhibition, to be held in Cannes in October 2010.

The collection will be exclusive to duty-free markets. The products have been selected specifically for sales at airports and other travel-retail outlets. The range includes Paul Frank’s Core collection in brown and black as well as the Julius & Friends collection in commercial colours. Special packaging has also been designed for the range as part of the inflight programme, featuring a Paul Frank travel theme. The monkey Julius has been used throughout and items include a sleeping mask, luggage belt, travel pillows and the Core wallet. Gerzon Duty Free supplies many airline companies and other tax-free sales outlets worldwide with its own accessories brand Vivaldi (costume jewellery and watches) and with LEGO toys, watches and alarm clocks. The company composes the collections especially for the travel retail market and also attends to all aspects of marketing and sales service.